- +91-9368114944
- care@amrada.in
- KSP Fresh Farms, Village Jhabarawala, P.O. Bullawala, Doiwala, Dehradun - 248140
OUR STORY
The founders of Amrada are all family members sharing the Uniyal surname. We started on 22nd March 2021, with only 5 cows on the farm, and today we have more than 100 farmers working with us. Their vision to create a business beneficial for people ranging from 2-month-old babies to 80-year-olds reflects a commitment to serving a diverse demographic with their dairy products. This inclusive approach ensures that their offerings cater to various age groups and contribute to the well-being of individuals at different stages of life.
What sets Amrada apart from others is the deep compassion and empathy of its founders towards their staff, farmers, and animals. Their genuine concern for the well-being of all involved is evident, with a top priority placed on delivering nothing but quality products. Their vision extends beyond business success to making a positive impact on society, striving to create a better environment for both people and animals. This passion for excellence in quality and their dedication to their vision makes them stand out in the industry.
OUR FOUNDERS
Urvashi Uniyal
Urvashi Uniyal is a researcher with M phil degree in English literature and her decision to leave the teaching career with top school in Dehradun to join her family business demonstrates a strong commitment to their venture. Her training at prestigious institutions like NDRI in Karnal and NIFTEM in Sonipat underscores their dedication to implementing the best practices in the milk business. This investment in education and expertise ensures that Amrada follows the right and ideal practices, fostering trust among consumers and upholding quality standards in their dairy products. She is also constantly supported by her Chartered Accountant husband in overall business strategy.
Kuldeep Uniyal
Kuldeep Uniyal's transition from being a robotic engineer in Noida to a dairy owner in Dehradun highlights his entrepreneurial spirit and passion for the dairy business. His dedication to delivering quality products reflects a commitment to creating a brand that sets a benchmark for excellence in nutrition and taste. By striving to make their products legendary and serve as a role model for others, Kuldeep Uniyal aims to inspire the industry and contribute positively to people's health and well-being.
Sandeep Uniyal
Sandeep Uniyal, an MBA graduate in Operations from Amity University and his 20 years of vast experience in supply chain of precious metals adds depth to the team dynamics at Amrada. His intervention during times of demotivation or when the team loses direction demonstrates his commitment to the business's success. By ensuring that the standard operating procedures (SOPs) established from day one are followed and enhanced, Sandeep plays a crucial role in maintaining consistency and improving efficiency within the company. His hands-on approach helps steer the team back on track and fosters a culture of continuous improvement and adherence to high standards.
